PLANO, TX – May 14, 2019 – We are thrilled to announce a new Client partnership with The Clorox Company. Effective July 1, 2019, CROSSMARK will be the Agency of Record for the Clorox portfolio of brands in the Grocery, Drug, Convenience and Home Hardware channels. We will also manage all retail activity within the Grocery and Drug Channels, as well as Target.
Clorox is a category leader, with iconic brands and a long history of innovation and growth. Clorox markets some of the most trusted names in the consumer packaged goods industry including Clorox®, Pine-Sol®, Liquid Plumr®, Fresh Step®, Glad®, Kingsford®, Hidden Valley®, KC Masterpiece®, Brita®, Burt’s Bees®, and RenewLife®. You can learn more about our new partner by visiting their website at www.thecloroxcompany.com.
Our partnership is, and will be, rooted in a deep commitment to integrity, diversity, innovation and sustainability. Clorox’s decision to partner with CROSSMARK was driven by a need for faster, smarter growth. Our differentiated capabilities, including our flexible client based approach, insights for growth, ROI focus, order-to-cash services and cultural alignment provided Clorox the confidence they needed to partner with CROSSMARK to drive long-term growth.
About CROSSMARK
CROSSMARK is a leading sales and marketing services company that provides growth solutions for consumer-branded suppliers and retailers. For more than 100 years, CROSSMARK has helped the world’s most powerful brands achieve their business objectives across major classes of trade. Expertise includes Headquarter Sales, Retail Merchandising, Retailer Solutions, Shopper and Consumer Engagement, In-Store Events, Experiential Marketing, Shopper Marketing, In-Store Data Collection & Field Intelligence, and Analytics & Insights.